The Complete Guide to Restaurant SaaS Reseller Programs in UK 2025

Introduction

The UK restaurant industry is experiencing rapid digital transformation. Restaurants are no longer relying solely on traditional methods for order management, customer engagement, or inventory tracking. Instead, cloud-based SaaS (Software as a Service) solutions are becoming essential tools to streamline operations, increase revenue, and improve customer satisfaction.

This transformation has created a lucrative business opportunity: becoming a Restaurant SaaS Reseller. This guide will explain everything you need to know about restaurant SaaS reseller programs in the UK in 2025, including benefits, challenges, steps to start, and tips for scaling your business.

What is a Restaurant SaaS Reseller Program?

A SaaS reseller program allows individuals or companies to sell software solutions developed by a SaaS provider to end-users—in this case, restaurants. Resellers do not need to develop the software themselves. Instead, they focus on marketing, onboarding clients, and earning commissions or recurring revenue.

Common SaaS Products for Restaurants

Resellers can choose from a variety of software solutions, such as:

• POS Systems (Point of Sale): Manage transactions efficiently.

• Online Ordering Platforms: Facilitate delivery and takeaway orders.

• Inventory Management Tools: Reduce waste and optimize stock.

• Customer Loyalty Apps: Increase repeat customers.

• Delivery Management Software: Streamline deliveries for cloud kitchens or multi-location restaurants.

By acting as a bridge between software providers and restaurants, resellers add value without handling complex technical aspects.

Why Become a Restaurant SaaS Reseller in 2025?

Low Investment, High Returns

One of the most appealing aspects of SaaS reselling is minimal upfront cost. Unlike starting a traditional business, you don’t need to develop software or maintain servers. All you need is a basic marketing plan, a laptop, and the willingness to network with restaurant owners.

Growing Market Demand

The UK restaurant market is rapidly embracing digital solutions. Cloud-based POS systems, online ordering, and customer engagement tools are becoming standard. This trend ensures consistent demand for SaaS products, making reselling a long-term opportunity.

Recurring Revenue

Most restaurant SaaS platforms operate on subscription models. This means as a reseller, you can earn recurring income every month from the same client. For example, if a software costs £100/month and your commission is 30%, you earn £30 per month per client—without additional effort.

Flexibility and Scalability

SaaS reselling allows you to work from anywhere, target small cafes or large chains, and scale your business at your own pace. Over time, you can manage dozens of clients and even recruit sub-resellers for exponential growth.

How Restaurant SaaS Reseller Programs Work

Understanding the workflow will help you succeed. The process can be broken into four key steps:

Step 1: Partner with a SaaS Provider

Choose a reputable SaaS company offering a reseller program. Look for:

• Proven track record and software reliability

• Transparent commission structure

• Marketing and training support

• Easy onboarding process for new clients

Step 2: Market the Software

Your main role is marketing. Effective strategies include:

• Cold outreach to local restaurants

• Social media campaigns on LinkedIn, Instagram, and Facebook

• Email campaigns targeting restaurant owners

• Encouraging referrals from existing clients

Adding case studies, success stories, or video demos can increase credibility and conversion rates.

Step 3: Onboard Restaurants

Assist clients with:

• Software installation and setup

• Staff training

• Integrating the software with existing systems

A smooth onboarding process ensures higher client satisfaction and long-term retention.

Step 4: Earn Recurring Revenue

With most SaaS products, commissions are recurring. Some providers also offer volume bonuses for multiple sign-ups, giving you the opportunity to scale your income significantly.

Benefits of Joining a Restaurant SaaS Reseller Program

1. No Technical Knowledge Required

Even beginners can start. The SaaS provider manages software updates, maintenance, and security.

2. Scalable Income Model

Every client you onboard adds to your recurring revenue. Over time, managing more clients increases your income exponentially.

3. Credibility and Trust

Partnering with a reputable software provider adds authority to your business. Restaurants are more likely to buy from a trusted intermediary than directly from an unknown seller.

4. Marketing & Training Support

Most SaaS companies provide:

• Demo accounts to showcase the software

• Marketing material, such as brochures or social media content

• Training webinars for resellers

• Lead generation tools

This support reduces your initial effort while maximizing your chances of success.

Who Can Become a Restaurant SaaS Reseller?

This business model is accessible to a wide range of people:

• Entrepreneurs seeking flexible income

• Digital marketers specializing in restaurants

• POS system vendors and resellers

• Freelancers and hospitality consultants

• Restaurant owners looking to diversify income

If you have sales, networking, or marketing skills, you can start generating income within a few months.

Choosing the Right Restaurant SaaS to Resell

Software Features

When selecting a platform, focus on:

• POS & Payment Integration: Support multiple payment gateways

• Inventory Management: Reduce wastage and improve efficiency

• Customer Loyalty Programs: Encourage repeat business

• Cloud-Based Access: Manage multiple locations remotely

Commission Structure

Look for providers offering:

• High recurring commissions (20%-50%)

• Incentives for new sign-ups

• Tiered rewards for scaling sales

Reputation & Reviews

A reputable provider accelerates sales. Check reviews, ratings, and case studies before signing up.

Step-by-Step Guide to Starting as a Reseller in the UK

1. Research and Select Software

   • Compare features, pricing, and reseller support

   • Request demo accounts to understand the software

2. Sign Up for the Reseller Program

   • Complete registration forms

   • Attend training or certification sessions

   • Obtain marketing materials

3. Create a Marketing Strategy

   • Identify target clients: restaurants, cafes, cloud kitchens, bars

   • Select marketing channels: social media, email campaigns, LinkedIn outreach

   • Create content: blogs, demo videos, success stories

4. Outreach & Lead Generation

   • Contact potential clients via email or phone

   • Offer free demos

   • Attend local exhibitions or hospitality events

5. Onboard Clients

   • Assist with software installation

   • Provide staff training

   • Follow up regularly to ensure satisfaction

6. Scale Your Business

   • Target larger restaurant chains

   • Offer additional services: marketing campaigns, integrations

   • Recruit sub-resellers for extra income

Top Restaurant SaaS Reseller Programs in UK 2025

Some platforms stand out for resellers:

• FoodChow: Offers POS, ordering, and inventory solutions with high recurring commissions.

• Square for Restaurants: Globally recognized, ideal for small and medium restaurants.

• Toast: Comprehensive restaurant management software with training support.

• Lightspeed: Cloud-based POS with loyalty programs and reporting features.

Internal Link Suggestion: [Compare Top Restaurant SaaS Software in UK]

Tips for Success

• Understand Your Audience: Address real pain points of restaurant owners.

• Offer Demos: Hands-on demos significantly boost sales.

• Provide After-Sales Support: Build trust by assisting clients post-purchase.

• Leverage Content Marketing: Blogs, guides, and success stories attract leads.

• Network in the Industry: Attend food and tech expos, webinars, and local business events.

Challenges and How to Overcome Them

Competition

The market is growing, but it is also becoming competitive. Focus on niche restaurants, provide excellent service, and differentiate yourself through personalized marketing.

Client Retention

Some clients may switch providers. Keep them engaged with updates, training, and promotional offers.

Technical Issues

Even though you are not handling development, clients may face technical problems. Ensure quick support from the SaaS provider and guide clients through common issues.

How Much Can You Earn?

Income depends on:

• Number of clients

• Commission rate

• Software subscription plans

Example:

• 10 restaurants paying £20-100/month each, 30% commission = £100-300/month

• 50 restaurants = £200-1,500/month

• Large chains or multiple products = £5,000–£10,000/month

With time and effort, earnings can scale substantially.

Future of Restaurant SaaS Reselling in the UK

Cloud kitchens, delivery apps, and digital payment adoption are driving demand for SaaS solutions. By 2025, automation, analytics, and online engagement will be crucial, providing long-term opportunities for resellers.

FAQs

1. What is a restaurant SaaS reseller program?
   A program where individuals sell restaurant software and earn commissions while the provider manages technical aspects.

2. Do I need technical skills?
   No. Marketing and client onboarding are the main responsibilities.

3. How much can I earn?
   Earnings range from a few hundred pounds per month to over £10,000 with multiple clients.

4. Which SaaS software is best to resell?
   Platforms like FoodChow, Square for Restaurants, Toast, and Lightspeed are top choices.

5. Can I do this part-time?
   Yes. Many resellers start alongside other jobs and scale gradually.

6. What support is provided by providers?
   Demo accounts, marketing material, webinars, lead generation tools, and technical support.

7. Who can become a reseller?
   Entrepreneurs, marketers, freelancers, consultants, and restaurant owners can start.

8. How do I find clients?
   Use social media, attend events, offer free demos, and encourage referrals.

Final Thoughts

Becoming a restaurant SaaS reseller in the UK is a flexible, profitable, and scalable opportunity. By choosing the right software, understanding client needs, and providing excellent service, you can build a long-term recurring income stream while helping restaurants thrive digitally.

Start small, grow steadily, and leverage SaaS solutions to create a business that is both rewarding and sustainable.

Join the FoodChow Partner Program Today